Performance Driven: Inside The Global Objective with Bobby Baker

Join us for an inspiring episode with Bobby Baker, CEO of The Global Objective, as he unveils the secrets behind his performance-focused marketing and investing firm. Bobby shares his expertise on driving ROI and direct response through holistic strategies like media buying, email marketing, affiliate marketing, and influencer marketing.

In this episode, Bobby discusses the three tailored routes they offer clients: execution, consulting, and investment. He dives into the importance of a robust media cycle encompassing copywriting, content creation, media buying, conversion rate optimization, email and SMS marketing, and PR.

Bobby also offers invaluable advice for businesses making the transition to a digital platform. Learn why investing in the right resources and specialists, coupled with a strong strategy and unwavering consistency, is essential for success.

Tune in to discover how The Global Objective is transforming brands and why consistency is the cornerstone of both personal and professional achievement.

If you want to connect with Bobby Baker, visit www.bobbygbaker.com

Chapters

00:00 Introduction to Bobby Baker and The Global Objective

03:01 The Art of ROI-Focused Marketing and Brand Scaling

08:24 Navigating Marketing Strategies in the Age of iOS Changes

14:21 The Power of Consistency in Business and Life