The Story behind Cannabis Beverage Pioneer Albie Masland

Join us as we sit down with Albie Masland, President of a pioneering cannabis beverage company - Levitate formerly known as Valor Craft.

In this episode, Albie takes us through his remarkable journey, from running across the country to venturing into the challenging cannabis industry.

He candidly discusses the obstacles he encountered and the significance of finding trustworthy allies.

Albie concludes the podcast by expressing his commitment to developing products that have a positive impact and bring joy to people.

Chapters

00:00 Introduction and Background

08:36 Running Across the Country

14:43 Challenges and Support from Family

16:48 Transition to the Cannabis Industry

23:08 Barriers to Entry in the Cannabis Industry

27:47 Entering the Beverage Market

31:48 Go-to-Market Strategy

33:38 Future Vision